Page 5 - CHINA WORLD No85七月刊-230630-FINAL
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CHINA WORLD JULY 2023 / 2023 年 7 月刊 05
盟可睐国贸商城旗舰店
重装开幕
MONCLER OPENS NEW
CHINA WORLD BOUTIQUE
盟可睐 Moncler 宣布，品牌在北京标志性购物地标――国贸商城内的旗舰店
于新址重装开幕。新店为顾客呈现更加富丽堂皇的购物空间，充分体现品牌
致力为中国消费者提供一流的奢华购物体验。旗舰店将出售盟可睐 Moncler
Collection、盟可睐 Moncler Grenoble、盟可睐 Moncler Genius 全系列产品。
旗舰店纵贯上下两层，面积达 380 平米。整体装潢沿袭盟可睐 Moncler 以山地
风尚交织都市气息的标志性风格，优雅融汇经典元素与现代美学。店内空间以
极具冲击力的黑白色调为主，包括入口处的棋盘图案以及高耸的模型装饰。
北京国贸商城旗舰店全球首发全新 Moncler x FRGMT 系列，是 Moncler
Genius 共创平台中合作最为长久的联名系列，该平台邀请来自艺术、设计、娱乐、
音乐、体育和文化领域的合作伙伴进行共同创作。此次亮点为重新诠释的经典
棒球夹克、千鸟格印花图案以及可轻松叠搭全套造型的轻薄针织单品。
Moncler relocated at the mall, expanding into a two-story retail space dedicated to bringing
a preeminently luxurious shopping environment with the complete products of Moncler
Collection, Moncler Grenoble and Moncler Genius to guests.
The new 380 square meters outpost is in perfect tune with the Moncler’s urban outdoor
style featuring chessboard and lofty decorations in black and white.
To celebrate the opening, the brand new collection of Moncler x FRGMT within the Moncler
Genius, a platform for co-creation with the partners from art, design, entertainment, music,
sport and culture industries, restyled the classic baseball jackets, lightweight knitwear and
highlighted houndstooth, making its world debut at the Moncler China World boutique.
SL1025, SL2039 南区一层及二层 L1 & L2, South Zone
